Over the past few years, SEO has changed a lot in many ways. However, one irreplaceable thing is the strength of the quality of backlinks. One of the keys to boosting your SEO ranking is monitoring your backlinks.
Monitoring the backlinks owned by the website is one of the keys to the success of your online business. When running an online business, it is crucial for you to know the SEO strategy and use the right keywords.
Besides monitoring your backlinks, monitoring and knowing competitors’ SEO strategies, such as domains, keywords, and traffic sources, are also needed to optimize and create better SEO strategies for your websites.
Many of the best SEO backlink checker tools that have been in the SEO world for a long time can help you monitor your backlinks. Thus, the help of tools and guides to monitoring your backlinks will help you optimize your SEO. Here are easy tips for monitoring your backlinks for SEO.
Tips to Effectively Monitor your Backlinks
Besides applying SEO techniques, it is also essential to monitor your backlinks and your website. Here are three best tips to monitor your SEO backlinks:
Check your Guest Post
Guest blogging is one of the effective ways to get high-quality backlinks. However, you still need to regularly track and check your guest post backlinks to avoid getting bad backlinks. You can easily monitor backlinks by checking backlinks regularly in your guest posts.
If any of them don’t work, contact the webmaster immediately and have the link fixed. You can also permanently remove the bad links that might harm your content.
Additionally, you can embed a variety of videos like explainer videos, motion graphics, product videos, etc, on your guest post to rank higher since Google loves videos.
It can also help your content get higher visitors and more quality backlinks.
Track and Report Suspicious Backlinks
It would be best if you check every article regularly that you have published because it might contain bad links, whether internal or external links.
Thus, tracking and reporting suspicious backlinks is necessary to help you improve your SEO ranking. It will also give your visitors the best experience during their visit to your website without any expired links, errors, or other problems which might upset visitors.
Thus, it is necessary to track and report the suspicious backlinks on your website that could put off your audiences and harm your website.
Measure the Impact on Ranking Changes
Finally, if you want the best results on your backlinks, you need to know how to track and measure their impact on your site’s ranking changes.
That way, you can see which backlinks are helping your website rank up or down. It will help you maintain existing links on your site or other websites.
Additionally, you can start focusing on specific metrics like linking domain age. It is essential because it can affect the visitors who will come to the site. The older the domain usually tends to pack more power than the new domain. So, try to find an old domain to link your links.
3 Best SEO Tools to Help You Find and Monitor Backlinks
Currently, there are many tools to check backlinks (backlink checkers) to see what websites provide links to your website. Among these tools, here are some of the best:
Ahrefs is one of the best backlink checking tools on the market today because it can provide comprehensive data to help you manage and acquire backlinks.
With this tool, you only need to enter the URL of your website or competitor’s website to get information regarding the backlink profile from the URL entered.
After entering the URL, Ahrefs will display all the links that lead to the website. This tool also provides additional information, such as domain rating and the number and frequency of a domain linking to your website.
SEMrush is an SEO tool with a very large database that is updated daily. It makes it one of the most accurate backlink checker tools. It offers various features for SEO optimization like top keywords, backlink checker, competitors’ sites and backlinks, DR checker, etc.
You can monitor your backlinks with the features provided by SEMrush in the backlink analytics section. Here you can see the existing links on a website and where the links are coming from.
Using SEMrush can help you manage your website’s backlink strategy and monitor backlinks from several of your competitors at once. That way, you can make the following strategy for your SEO to get into higher rank in Google SERPs.
Google Search Console
Google Search Console is one of the best tools that you can use for free to find out which websites provide backlinks to your website.
In the ‘Links’ section, you can find various exciting information, such as the web pages that receive the most backlinks, the websites that provide the most links to your website, and the anchor text used to link your website.
Moz Link Explorer
Moz Link Explorer is another tool to help you build your website’s backlink profile. You only need to enter the URL in the search bar listed to get complete backlink information from the website.
This tool will also display additional information such as inbound links, anchor text used, the authority of the web page that provided the link, and spam score. To summarize the features of Moz Link Explorer.
Here are some things you can do with this tool to manage backlinks on your website:
- Look for potential link
- Monitor lost links and fix broken links on the website
- Monitor competitor website links.
- Analyze anchor text used in backlinks.
Ensuring that your website has high-quality and authentic backlinks is very important. If not properly monitored, the presence of poor-quality links on a website can damage the site’s online reputation. More dangerously, your site will be considered a black hat SEO move.
For this purpose, you need to do a backlink monitor that helps you track and report your backlink profile. You can ensure that everything is in line with standard link-building strategies by monitoring the backlinks mentioned above.